APA Style

Walker, Orville C., Boyd, Harper W., Jr, Larreche, Jean-Claude. (1999). Marketing Strategy (3rd). : McGraw Hill Higher Edcation.

Chicago Style

Walker, Orville C., Boyd, Harper W., Jr, Larreche, Jean-Claude. Marketing Strategy. 3rd : McGraw Hill Higher Edcation, 1999. Text.

MLA Style

Walker, Orville C., Boyd, Harper W., Jr, Larreche, Jean-Claude. Marketing Strategy. 3rd : McGraw Hill Higher Edcation, 1999. Text.

Turabian Style

Walker, Orville C., Boyd, Harper W., Jr, Larreche, Jean-Claude. Marketing Strategy. 3rd : McGraw Hill Higher Edcation, 1999. Print.