Principles of Marketing
'Principles of Marketing' develops an innovative customer-value and customer-relationships framework that captures the essence of today's marketing.
- Edition
- 12th
- ISBN/ISSN
- 978-981-0698-59-1
- Collation
- -
- Series Title
- -
- Call Number
- CIR 658.822 K848p c2008
Search Result
Found 1 from your keywords: Author : "Armstrong, Gary"
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